Our history

Fifteen yearsgiven to the rose

Back in 2011, RoseArt was the first to recognize that the Armenian highlands offer exceptional conditions for growing roses. We became the pioneers, and in time others followed our example. Our approach was simple: implement every available technology and, combined with the natural conditions, grow a quality that could compete anywhere in the world.

In a short time our flowers became recognized and sought after in the markets we exported to. As we enlarged our capacity and extended our range, we met the challenge of holding the high standard we wanted, so we developed organizational solutions that let us keep growing without ever risking quality.

Single-head roses at 1,800 metres

We were the first to see what these highlands could grow.

Today we operate 35 hectares of advanced greenhouses, fourth-generation, French production, centralized in a single production area so we can monitor every process without interruption.

Integrated pest management is vital to us, not only to keep the plants safe but to reach a higher-quality flower, because pests, disease, and chemical treatment all affect a bloom's eventual vase life. By studying the IPM methods used around the world, we designed our own system, a combination of mechanical, biological, and chemical means. Our diligence here is one of the things we are most proud of: it lets us release flowers that have not suffered post-harvest chemical treatment, and have not been weakened by pests or disease during cultivation.

Cream garden roses ripening in the greenhouse rows
Grading and bunching spray roses in the sorting hall
The RoseArt team among the rows

Even though these details might be incomprehensible to the final consumers, they will definitely notice that RoseArt blossoms are more natural and stay fresh longer.

How we got here

Year by year

  1. 2011

    RoseArt is founded in Armenia

    Pioneering rose cultivation in the Armenian highlands, built on European glasshouse technology.

  2. 2015

    First greenhouses on Richell Group technology

    A new generation of glasshouse comes online, engineered on Richell Group horticultural technology.

  3. 2018

    Development of a unique IPM

    Our own integrated pest management takes shape: a measured blend of mechanical, biological, and chemical methods.

  4. 2021

    Crossing 30 hectares

    Capacity expands, with the orientation shifting toward specializing in spray roses.

  5. 2024

    Flagship boutique opens in Dubai

    Direct retail and showroom presence in the Gulf, proof of provenance for buyers across the region.

  6. 2025

    35 hectares and 90+ varieties

    One of the largest single-site rose growers in the region.

  7. 2026

    Shipping to 37 countries

    Active export relationships across Europe, CIS, the Gulf, and beyond.

Where we are

Greenhouses

Source

30 Greenhouse, Varderi St
Village Goght, Kotayk Region, Armenia

Flagship boutique

Showroom

21 23rd St, Al Quoz Ind. Third
Al Quoz, Dubai, UAE